The Las Vegas Aces’ new partnership with Westgate Las Vegas Resort & Casino is a strategic move that enhances both the team’s brand and fan experience. By incorporating in-game slot machine activations and exclusive giveaways, the Aces are deepening their engagement with local fans while aligning with one of the city’s most recognized resorts.
This collaboration is mutually beneficial—Westgate gains heightened visibility through Aces’ broadcasts and arena activations, while the Aces secure additional corporate support as they continue their dominance in the WNBA. With back-to-back championships and a sold-out season ticket allotment, the Aces are proving that their success extends beyond the court. This partnership further cements their status as a premier franchise in professional sports, demonstrating the growing commercial appeal of women’s basketball.